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LOGOS & BRANDING
An effective branding campaign perfectly reflect your business’ style and individuality
while also attracting your target clientele, boosting sales, and overall morale.
I produce branding strategies that are impressive to both see and touch!
WORKMARK/FRANKENMARK:
A wordmark logo design is strictly text-based. The concept contains designed text based on a business’ name alone. Famous wordmark logo designs include: Google, and Kleenex.
A Frankenmark is a logo that is a combined design where a picture/image is the stylized text.
Famous frankenmark logo designs include: The Sopranos (TV show), and Rockstar (Energy Drink).
COMBINATION MARK:
A combination mark is an image-based logo that contains both workmark and iconic mark.
Both text and icon work together to reinforce your brand.
Famous combination mark logo designs include: Taco Bell, and Target.
EMBLEM MARK:
An emblem logo includes text inside of a specific symbol or shape.
Emblems have a classic, and traditional visual appearance.
Famous emblemark logo designs include: Starbucks Coffee, and Harley-Davidson.
SKETCH TO VECTOR:
All K|H Designs vector-based logos start in my sketchbook before moving into Illustrator.
It’s this personal aspect that makes the final result more successful and exciting for myself and the client.
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